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For Apple TV Plus to succeed, it has to be everywhere — even Android TV

Submitted by The Verge on June 2, 2021 - 9:10pm



The Apple TV Plus logo. | Image: Apple

This week, Apple brought its Apple TV app to many new Android TV devices — not just the Nvidia Shield. And Apple was smart to widen that support — the expiration date for free trials of Apple TV Plus is swiftly approaching, with many customers about to see their subscriptions end July 1st. That gives Apple a month to win over Android TV users by letting them watch flagship shows like the earnest and delightful Ted Lasso on the big screen, a show whose second season will premiere near the end of July.

The rollout of the Apple TV app to Android TV OS devices started Monday at 8AM PT, a Google spokesperson confirmed to The Verge. As a caveat, the Google spokesperson clarified that support does not extend to third-party operator set-top...

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